Wisconsin Potato and Vegetable Growers Association
Interview with Haven Baker
The J.R. Simplot Company is both a pioneering potato processor and food company. With over 60 years in the potato business, Simplot believes there are a number of significant areas where biotechnology can benefit many of the entities that make up the potato food chain.
With the introduction of their new Innate™ potatoes, Simplot believes that seed growers, farmers, processors and consumers can all benefit from reduced black spot bruise, low asparagine, and slow degradation of starch to sugars during storage.