Retail
From the grocer's shelf to the kitchen table, we're bringing potatoes to you year round.
Wisconsin potato growers offer a wide selection of quality potato varieties — Russet, Round White, Round Red, Yellow Flesh, and Blue and Purple potato varieties.
Centrally located, Wisconsin potato suppliers can get their product to you within 48 hours of placing an order, all year long.
Healthy Grown
The healthy brand from our lands
We’ve partnered with some of the world’s leading researchers and conservation groups to establish a sustainable growing standard and brand — Healthy Grown®. Every one of our farms producing Healthy Grown vegetables is certified by an independent oversight organization.
Shippers
Our shippers are blue‑chippers
Centrally located, Wisconsin growers can provide you with a consistent supply of potatoes in all seasons. Our Wisconsin potato shippers have their own fleet of trucks or brokering firms to ensure customers are supplied with potatoes within 48 hours of placing an order.
Retail Support
Support for retailers inside and out
Need fresh ideas for increasing fresh produce sales? We have them here. Packaging, POP and merchandising tips that ensure your Wisconsin potatoes are displayed to their (and your) greatest advantage.
Sizing Guide
In our case, one size does not fit all
| Count Size | Potatoes Per Carton | Avg. Weight Each |
|---|---|---|
| 50 | 49-52 | 16.0 oz. |
| 60 | 58-60 | 13.0 oz. |
| 70 | 66-72 | 11.5 oz. |
| 80 | 78-82 | 10.0 oz. |
| 90 | 90-95 | 9.0 oz. |
| 100 | 100-105 | 8.0 oz. |
| 110 | 108-115 | 7.3 oz. |
| 120 | 118-130 | 6.5 oz. |
Sizes
| Size A: 1-7/8 inch and larger, 40% over 2-1/2 inches or 6 oz. |
| Size B: 1-1/2 inch – 2-1/14 inches, sometimes called new potatoes |
| Baby: 1-1/2 inch and smaller, usually packed in pint baskets or tubs |
| Consumer Packs: 1-7/8 inch or 4 oz. minimum, packed in bags |
Northwoods Retail Store Wins 2016
Wisconsin Potatoes Display Contest
The Wisconsin Potato and Vegetable Growers Association (WPVGA) is pleased to present a 2015 Fat Bob Harley Davidson to the winner of the 2016 Wisconsin potatoes display contest. The Harley is in the state’s Northwoods, and specifically, Trig’s in Rhinelander.
On November 28th, 2016, members of WPVGA Promotions Committee presented the motorcycle to Trig’s at the Rhinelander store (232 South Courtney Street) at 1pm.
The first place award to Trig’s is the result of an extravagant Wisconsin Potato promotion that extended throughout the whole store during the month of October. WPVGA Director of Promotions Dana Rady says the all-encompassing effort easily made Trig’s in Rhinelander a number 1 choice.
“The team at Trig’s went above and beyond the call of duty to showcase Wisconsin potatoes to their customers,” Rady says. “Besides designing a display in the produce department, they used various point of purchase materials from their Wisconsin potato supplier and invited the Spudmobile, Wisconsin’s educational traveling billboard, to make an appearance. They handed out healthy potato dish recipes to customers, held a coloring contest for kids and provided visitors with free samples of unique potato dishes that even included potato cake.”
Rady also says they put up Wisconsin potatoes banners outside, made “Buy Local Buy Wisconsin” t-shirts for their staff to wear, and held a drawing to award one lucky person with a free grill as long as they walked through the Spudmobile during its visit.
“It’s one thing to build a display,” Rady continues, “but when you also understand the importance of buying local and promoting Wisconsin farmers to the public, that’s a huge accomplishment that resonates throughout a community and reaps nothing but benefits.”
“We are ecstatic about winning the Harley,” says Don Theisen, store director of the Rhinelander Trig’s. “Winning something like this for doing something we love is amazing! Supporting Wisconsin potatoes and local produce has been a big part of who I am since starting my career as a produce clerk in 1988. Working with Wisconsin farmers for me is supporting family. It has also been a good business decision. Quality Wisconsin produce is what our customers want and supporting locally grown has increased our sales and profits. Supporting locally grown is and will continue to be a large part of Trig’s growth plan.”
That’s a sentiment WPVGA Promotions Committee Chairman Chris Brooks says came through loud and clear when selecting the winner.
“The WPVGA Promotions Committee was pleased to see the amount of interest and dedication shown by many grocers in this year’s Wisconsin potatoes display contest. Trig’s stood out from the crowd with its imagination and promotion of Wisconsin potatoes. We are honored and fortunate to have such a valuable partner to work with and reward this year.”
It’s one example of a valuable partnership promoting Wisconsin farmers to Midwestern families that WPVGA looks forward to continuing.
